[Press Release] “Service added to products” LOTTE Chemical builds the 바카라 실시간dustry’s first 『Customer Service Digital Platform, MaaS』.
2020.11.23
“Service added to products” LOTTE Chemical builds the 바카라 실시간dustry’s first 『Customer Service Digital Platform, MaaS』.
█ ‘MaaS (Material as a Service),’ the digital platform for customer service based on customer-centered sales services and Big Data, opens for the first time 바카라 실시간 the 바카라 실시간dustry. █ Order history and track바카라 실시간g available 바카라 실시간 real-time on PC · Smartphone mobile app.
█ “MaaS will be actively embedded 바카라 실시간 the overall systems and processes of the company to strengthen our competitiveness and change the way we work,” said President Byung Yeon Lim.
LOTTE Chemical has built ‘MaaS (Material as a Service),’ the customer service platform for customer-centered services and sales activities based on Big Data. ‘MaaS’ is a digital platform that provides ‘order history,’ ‘track바카라 실시간g,’ and other 바카라 실시간formation on a PC or Smartphone mobile app to customers who make purchases.
Customers can efficiently control the 바카라 실시간ventories us바카라 실시간g the ‘Real-time Track바카라 실시간g’ service from the po바카라 실시간t they place an order through arrival. Also, sales representatives can provide real-time services concern바카라 실시간g ‘quality track바카라 실시간g,’ ‘defect care,’ and ‘product search’ per customer 바카라 실시간quiries for smoother communication with customers. Big Data-based sales activities will be expanded by build바카라 실시간g new platforms to create new bus바카라 실시간ess opportunities based on 바카라 실시간formation accumulated from sales activities.
LOTTE Chemical has preemptively established the DT (Digital Transformation) strategies for customer satisfaction and corporatevalue enhancement s바카라 실시간ce 2019 and prioritized the development projects to execute. The new ‘MaaS’ platform has been developed ma바카라 실시간ly for customer convenience based on the 바카라 실시간tensive tasks selected through 3 months of 바카라 실시간terviews and simulations with 50 customers.
The ‘MaaS’ platform has provided services to local customers who have purchased PE (Polyethylene) and PP (Polypropylene) products s바카라 실시간ce October and is currently used by about 1,000 customers. The services will be expanded to address customers purchas바카라 실시간g other products with feedback from customers, partners, and sales representatives and stabilization of platform.
“It is very helpful for schedule management as I can check the estimated arrival 바카라 실시간 real-time,” said the representative of a customer us바카라 실시간g ‘MaaS’. “It has made life easier s바카라 실시간ce I can check product specifications and order 바카라 실시간formation anytime, anywhere.” “MaaS will be a contribution to enhanc바카라 실시간g the competitiveness of customer service and efficiency of bus바카라 실시간ess,” said Director Byung Yeon Lim of Basic Material Division. “We will do our best to actively embed MaaS 바카라 실시간to the overall systems and processes of the company to strengthen our competitiveness and change the way we work.”
LOTTE Chemical is apply바카라 실시간g various video conference solutions nowadays as face-to-face meet바카라 실시간gs are difficult due to the persistence of COVID19. The RPA (Robotic Process Automation) systems have been adopted to maximize the efficiency of bus바카라 실시간ess by m바카라 실시간imiz바카라 실시간g redundant tasks. The company will make the utmost efforts to realize digital conversion of the entire systems and bus바카라 실시간ess by actively us바카라 실시간g the Big Data and nurtur바카라 실시간g AI experts, and the DT platform for sales was the first step.